The day the aesthetic community has been waiting for with bated breath: finally, a competitor for Botox has entered the field. The "new" kid on the block is named Dysport (also known as Reloxin).
With the same active molecule as Botox (Botulinum Toxin Type A), Dysport has actually been used outside of the U.S. for years - for both neurological applications and cosmetic use. The FDA approved Dysport for cosmetic use in the U.S. in April 2009, and Dysport's distribution company, Medicis (the same folks who bring you Restylane and Perlane), began shipping product to physicians' offices a few days ago. And like Botox, Dysport was approved only for cosmetic use on glabellar lines (those pesky wrinkles between the brows), and with the same "blackbox" warning.
By all accounts in the medical literature, the efficacy of Dysport is similar to Botox; some anecdotal reports claim that the Dysport seems to "kick in" more quickly than Botox and that it lasts a few weeks longer on average. Close reading of the tiny print of the FDA medication guide, however, is more vague - no claims here about being any faster or longer.
Bottom line for patients? Hopefully competition will be good - Botox has long maintained a stranglehold on the effective treatment of glabellar lines, which left doctors and patients with no choice when Botox's parent company, Allergan, steadily raised prices every year. Broken down per treatment, it looks like Dysport might be up to 25% cheaper than Botox. We'll have to wait and see how Allergan responds to that...
Monday, June 22, 2009
Monday, June 15, 2009
A solution for "this"
A lot of people have been asking lately about how to do "this". What is "this"? You can visualize it pretty easily for yourself: in front of a mirror, take your fingertips, place them just beside your cheekbones, push in gently, and lift up.
Back in the day, there was only one answer: a facelift. All too often, that resulted in people not quite looking like themselves, and not exactly in a good way. The discriminating observer could easily pick out from a crowd who had been to which plastic surgeon, based on the "after" qualities of the face. The first generation of facelifts were often characterized by a tight, drawn look - as if features had been shaped by a surprise stop in a magically transformative wind tunnel. These facelifts were strangely popular, until they weren't.
Plastic surgeons, ever the perfectionists, weren't satisfied with the old way of doing a facelift. The old technique didn't really address the main culprit, gravity. Rather than pulling skin to the sides of the face (which was convenient in terms of hiding scars), surgeons developed new methods that more directly counteracted gravity's downward pull and addressed the soft tissues beneath the skin. That's what we use these days - a combination of techniques that minimize scarring, return volume to its rightful place, and smooth out the skin - without leaving you looking like a plastic surgery victim. But it is real, full-out surgery.
A lot of attempts have been made to capitalize on the public's hunger for quick, easy, cheap, painless, scar-free solutions for an aging face; sadly, the flashy new techniques (often with catchy brand names) haven't really panned out. I've advised family and friends, patients and new acquaintainces, over and over to be cautious - if it sounds too good to be true, it probably is.
There are, of course, a number of great "minimally invasive" procedures that can make small but significant improvements (e.g. Botox for certain types of wrinkles, or dermal fillers like Juvederm or Evolence to smooth out deep folds and creases - more details on these solutions in a future post). And never underestimate the power of a great skin treatment to take years off your face. But in the end, a lot of cases of "this" can only be properly addressed with good, not-old-fashioned surgery; there is no magical solution - yet.
Back in the day, there was only one answer: a facelift. All too often, that resulted in people not quite looking like themselves, and not exactly in a good way. The discriminating observer could easily pick out from a crowd who had been to which plastic surgeon, based on the "after" qualities of the face. The first generation of facelifts were often characterized by a tight, drawn look - as if features had been shaped by a surprise stop in a magically transformative wind tunnel. These facelifts were strangely popular, until they weren't.
Plastic surgeons, ever the perfectionists, weren't satisfied with the old way of doing a facelift. The old technique didn't really address the main culprit, gravity. Rather than pulling skin to the sides of the face (which was convenient in terms of hiding scars), surgeons developed new methods that more directly counteracted gravity's downward pull and addressed the soft tissues beneath the skin. That's what we use these days - a combination of techniques that minimize scarring, return volume to its rightful place, and smooth out the skin - without leaving you looking like a plastic surgery victim. But it is real, full-out surgery.
A lot of attempts have been made to capitalize on the public's hunger for quick, easy, cheap, painless, scar-free solutions for an aging face; sadly, the flashy new techniques (often with catchy brand names) haven't really panned out. I've advised family and friends, patients and new acquaintainces, over and over to be cautious - if it sounds too good to be true, it probably is.
There are, of course, a number of great "minimally invasive" procedures that can make small but significant improvements (e.g. Botox for certain types of wrinkles, or dermal fillers like Juvederm or Evolence to smooth out deep folds and creases - more details on these solutions in a future post). And never underestimate the power of a great skin treatment to take years off your face. But in the end, a lot of cases of "this" can only be properly addressed with good, not-old-fashioned surgery; there is no magical solution - yet.
Monday, June 1, 2009
Flying kites
There is a kite flying area at Shoreline in Mountain View. My husband and I discovered this after futile attempts to launch his homemade box kite in the fairly windless vacant lot near our home.The wind, as you can see, was a bit more friendly at Shoreline yesterday.
We saw everything from wild dual-lined stunt kites to simpler cartoon-charactered delta kites, even an airborne pirate ship.
I've seen a remarkable number of rainbows since I moved to the Bay Area, but I wasn't expecting to see this one, on such a beautifully dry and sunny May afternoon.
Our elegant little box kite. The spool had 500 feet of string, and at one point, we had let it nearly all the way out.
The perils of climate change
As we lay the groundwork for opening Duet Plastic Surgery in 2008, we definitely felt the rumblings of change in the cosmetic surgery sphere. What may have been a very open and inviting climate just a few years prior was now being aggressively defended by overcrowded veteran practices. And if the rumors were to be believed, even those practices were looking for a way to get their hands back in the reconstructive, insurance-backed pot.
It was a little bewildering for us. While we were in school and training, we had observed a certain "circle of life" with regards to plastic surgery practices. Fresh, hungry graduates would hang up their shingle, take call at the local emergency rooms to sew up cuts on faces and fix broken fingers, hang around the established practices in hopes of snagging any "small" cases that the veteran surgeons were "too busy" to take, all the while building up a foundation for a cosmetic-focused practice. Once you developed that loyal client base, you were then able to shed the call and insurance cases for the next batch of up-and-coming surgeons. After a respectable career arc, you settled into the pleasures of retirement, allowing room for those young practices to flourish. This seemed to be the reassuringly predictable pattern for decades.
But as we were beginning to make our entrance into the real world, that once stable pattern had turned all topsy-turvy. Everyone - not just the expected competition from derm and ENT - we're talking about pathologists, emergency room physicians, pediatricians - was trying to make a "quick buck" by doing "cosmetic surgery". That hard-earned but dependable stream of income from taking plastic surgical call? Dried up, because veteran plastic surgeons suddenly wanted back in after decades of private practice. And the space cleared by the graceful exit of retirement-age physicians? It didn't happen, because 401k's and pension plans shriveled with the plunge of the stock market, and doctors were forced to stay in the job market.
This has certainly hit the Bay Area plastic surgery community pretty hard; and I can imagine that a lot of major metropolitan areas around the country are seeing the same thing, as this article in New York Magazine describes.
As you may have deduced, we weren't intimidated out of the fray. It may be a little tougher and it may take a little longer than if we had gotten started even two years earlier... But we honestly believe that Duet is different enough to distinguish ourselves from the rest of the crowd (hello out there - two female plastic surgeons, right here!), sturdy enough to outlast this rough economic time, and strong enough to succeed. I'll keep you posted.
It was a little bewildering for us. While we were in school and training, we had observed a certain "circle of life" with regards to plastic surgery practices. Fresh, hungry graduates would hang up their shingle, take call at the local emergency rooms to sew up cuts on faces and fix broken fingers, hang around the established practices in hopes of snagging any "small" cases that the veteran surgeons were "too busy" to take, all the while building up a foundation for a cosmetic-focused practice. Once you developed that loyal client base, you were then able to shed the call and insurance cases for the next batch of up-and-coming surgeons. After a respectable career arc, you settled into the pleasures of retirement, allowing room for those young practices to flourish. This seemed to be the reassuringly predictable pattern for decades.
But as we were beginning to make our entrance into the real world, that once stable pattern had turned all topsy-turvy. Everyone - not just the expected competition from derm and ENT - we're talking about pathologists, emergency room physicians, pediatricians - was trying to make a "quick buck" by doing "cosmetic surgery". That hard-earned but dependable stream of income from taking plastic surgical call? Dried up, because veteran plastic surgeons suddenly wanted back in after decades of private practice. And the space cleared by the graceful exit of retirement-age physicians? It didn't happen, because 401k's and pension plans shriveled with the plunge of the stock market, and doctors were forced to stay in the job market.
This has certainly hit the Bay Area plastic surgery community pretty hard; and I can imagine that a lot of major metropolitan areas around the country are seeing the same thing, as this article in New York Magazine describes.
As you may have deduced, we weren't intimidated out of the fray. It may be a little tougher and it may take a little longer than if we had gotten started even two years earlier... But we honestly believe that Duet is different enough to distinguish ourselves from the rest of the crowd (hello out there - two female plastic surgeons, right here!), sturdy enough to outlast this rough economic time, and strong enough to succeed. I'll keep you posted.
Thursday, May 28, 2009
Community Spa Day, San Jose
Dr. Weintraub and I will be at Community Spa Day, which is a benefit event taking place in San Jose on Sunday, June 7th. We will be representing Duet Plastic Surgery, of course, alongside our spa colleagues at Preston Wynne.What is Community Spa Day? Tickets (only $25) gain you entrance to the spa exhibit and demo floor, where you will find a stunning representation of the Bay Area's elite spas (including Preston Wynne, as well as Naturals Spa, Sanctuary Salon, Tova Day Spa, Ayoma LifeSpa, and Acquacures). Beyond that: a raffle and silent auction, free consultations, mini-treatments, boutique shopping, and a mouth-watering variety of hors d'oeuvres, beverages, and desserts.
Best of all, it's all for a great cause. Proceeds from Community Spa Day benefit Gateway Community Outreach, a local organization that dedicates itself to assisting children and families in need, not just here in the Bay Area, but also in countries like Guatemala and Thailand.
So treat yourself to a spa sampling; come visit the Duet plastic surgeons and ask us those questions your curiosity has been dying to have answered; help the Gateway Community Outreach folks keep doing their incredible work.
More homework
I returned today for my follow up counseling session at SCORE. Great feedback on my completed homework, this time from Dick and Chutta.
It's tough enough trying to navigate the world of business with only a medical background; I'd compare it to learning a brand new language by getting dumped off the back of a truck blindfolded on a different continent with no food, water, or money. I can't say enough about what an incredibly valuable resource these free sessions at SCORE are. My time there has helped me understand a little bit more about business, finance, and entrepreneurship - and how to make Duet Plastic Surgery, the business, truly reflect the concept and mission of Duet Plastic Surgery, the practice.
But for now, more homework for me.
It's tough enough trying to navigate the world of business with only a medical background; I'd compare it to learning a brand new language by getting dumped off the back of a truck blindfolded on a different continent with no food, water, or money. I can't say enough about what an incredibly valuable resource these free sessions at SCORE are. My time there has helped me understand a little bit more about business, finance, and entrepreneurship - and how to make Duet Plastic Surgery, the business, truly reflect the concept and mission of Duet Plastic Surgery, the practice.
But for now, more homework for me.
Tuesday, May 26, 2009
"cleavage is not a corporate look"
I am always amazed by what people think is okay to wear for work to the hospital (besides this older story, I have a few of my own - don't get me started about the clueless undergrad who showed up in a velour tracksuit to shadow a well-regarded professor in his busy surgical clinic). Unfortunately, the violators tend to be women. Shirts that show off belly button piercings? Skirts that make certain examinations a foregone conclusion? Open toed shoes? Besides being an OSHA violation, that one's just a little icky, if you think about it. Apparently, it's not just me. In the business or professional world - which is rightfully different than let's say, the college or club world - there is a higher standard for dress. For some reason, this sartorial adjustment seems to be particularly harder for women to adapt to - it's not as easy as slapping on a button down shirt and tie.
My favorite quote from one of the NY Times articles linked above, excerpted in this post title, is from Barbara Pachter, an author and business etiquette lecturer: "My opinion is that cleavage is not a corporate look, and not what you want to be remembered for."
Now, don't get me wrong - a big part of my world as a plastic surgeon is cleavage, making and enhancing it. But there is definitely a time and place; maybe at work, strong consideration should be given to putting it away.
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